Saturday, 25 November 2017

Managing new brand

A DESIGN agency in Henley managed the development of a luxury travel accessories brand.

A DESIGN agency in Henley managed the development of a luxury travel accessories brand.

Pangaea Creative, in Hart Street, worked with Dom Reilly on its debut collection of luggage, including briefcases and laptop bags.

Materials used include high-density foam used in Formula 1 cars because it absorbs energy exerted in an impact, helping to keep valuables safe.

Pangaea was appointed lead agency early in 2012 and its work covered all aspects of the brand development, from early proposal work though to packaging and website design.

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