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Dealer’s award hat-trick
Published 03/03/14



STAFF at a car dealership have scooped a customer excellence award for the third year in a row.

Sonning Common Vauxhall is the company’s only outlet in the South-East to receive the honour.

The award is based on feedback from customers who have bought a new car from the dealership or had their car serviced there.

The award only goes to those dealerships which achieve an average satisfaction rate of more than 91 per cent. Sales director Paul Mullin said: “I’m absolutely delighted that our customers are happy with the sales and after-sales service we give them.

“We’d like to thank the customers for their positive response and will endeavour to look after them in the future. We have been here under the same owner for 50 years now. We obviously value our local business very highly and appreciate the loyalty the customers show to us.


“A big thank-you to all our loyal staff, many of whom have been here since they left school. One member of staff, Roger Parker, recently retired after 43 years. I think it’s that continuity that leads to the continued strong relationship with our customers.”

Mr Mullin said customers came from as far as Lancashire and Cornwall to have their cars serviced, having bought a new Vauxhall and then moved from the area.

Last month, the showroom was refitted and Mr Mullin said: “It’s much lighter and brighter and we have got more floor area for new cars.”

Alastair Cassels, Vauxhall’s franchise manager, who presented the award, said there were 400 dealers nationwide but only about 50 received the award.

“It really is a badge of honour for any dealers that earn it,” he added.

Published 03/03/14

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