MIKE READ is a nice guy, as he shows in our feature on him this week to mark the publication of his autobiography.
It seems he insists on politeness in others too, as a producer on the Sunday breakfast show on Absolute Radio discovered at the weekend.
He was walking along a corridor when Read (who presents the weekend breakfast show on Magic, which shares the building) came out of a lift and said: “Good morning.”
The producer, by his own admission, was both a bit star-struck and a surprised at such cheeriness that early in the morning and could only reply with a grunt and carried on walking.
At that, Read raised his voice and said: “I said good morning!”