Wednesday, 28 July 2021

Reed diffuser evokes the scent of Henley

A NEW reed diffuser has been produced for Henley in Bloom.

A NEW reed diffuser has been produced for Henley in Bloom.

It has a fragrance of bluebells and will be sold in shops and from the town hall and £2 from each sale will go towards the campaign.

The diffuser was made by ScentElite, an online perfume and essential oils supplier based in Gallowstree Common.

Town councillor Kellie Hinton, chairwoman of Henley in Bloom, said: ?We were offered four different scents that represent the smells of Henley. Everyone on the committee had a smell and bluebells was the most popular. It?s the smell that you would get in the fields near Townlands Hospital. I think it?s quite a satisfying aroma. It?s powerful but not overbearing.

?Having a local product that represents local people is going to benefit Henley in Bloom, which survives through sponsorship.?

The fragrance was created by Victoria Skrebneva who started ScentElite with her business partner Sylvia Turner in May 2014.

Ms Skrebneva said: ?We wanted to produce something that appeals to as many people as possible. We have a few nice aromas of roses but they?re bold and not everybody likes them.?

She added: ?Henley is a beautiful place in spring and summer. People come here because it?s so gorgeous and scenic.?

Mrs Turner said the bluebells season was only just coming to an end. ?They are everywhere,? she said. ?I have them everywhere in my garden ? big bunches all together.?

She added: ?We wanted to come together with Henley in Bloom we wanted to be part of the community project.?

The diffuser comprises a 200ml clear glass bottle with gold collar and eight white fibre reeds. The recommended retail price is £23.

The packaging has the ScentElite and Henley in Bloom logos on as well as that of Entente Florale, the European competition that Henley is representing Britain in as well as taking part in Britain in Bloom.

The diffuser will be on sale at the Henley in Bloom plant sale in Market Place tomorrow (Saturday).

More News:

POLL: Have your say